Email Marketing

Our direct email marketing strategies focus on engaging your prospective students and delivering optimized messages that compel prospects to take the next step towards enrollment. The email marketing team will handle every aspect of your school’s email campaign – from creation and list management, to deployment and reporting. We’ll deliver a direct email marketing campaign for your school that’s of the highest quality with optimal deliverability rates and great response.

We create custom email templates for your school that ensure effectiveness and consistency with your school’s branding. Our direct email marketing team provides optimal email content specific to each program and location and pairs it up with a carefully managed and segmented email list in order to yield the best results.

But our job doesn’t stop once the emails are in your prospects in-boxes; the Effective Student Marketing team will track the success of your direct email marketing campaign in real time. We’ll closely analyze open rates, click-through rates, unsubscribes, and bounces to ensure we achieve the best results every time.

Learn more about our email marketing strategies by starting an Email Marketing analysis today!