- INTERNET MARKETING SERVICES -

Most of your prospects are seeking information about your school and your competitors' schools on the internet. Case in point: over the past two years, several of our clients have experienced double digit growth in internet leads by utilizing the tools listed below to generate qualified prospects for their schools. Below are some of the tools that will help you to achieve your enrollment goals.

We work with a multi-channel network to capture the highest quality leads for your school. The price is guaranteed. You only pay for qualified leads and we will work within your budget constraints to assist you in controlling marketing expenses.

Pay per click (PPC) is an advertising model we use on search engines like Google, Yahoo and MSN, advertising networks such as Quigo, and content websites such as The LA Times. Your school only pays when a user actually clicks on an ad to visit your website. We write the copy for you, bid on keywords your target market would type in the search box when they are looking for a school. We also monitor your campaigns in order to improve your return on investment.

Effective Student Marketing has developed dozens of successful e-newsletter campaigns that have helped clients create a meaningful, ongoing dialogue with their prospects. Each newsletter is customized to your school and can include important career related articles, student success stories and more. Clients using this tool have seen a dramatic increase in reactivation of leads in their database. That means more cost effective enrollments for your school.

Whether you want to communicate more effectively with your current prospect base or are looking to reach out to new prospects, we have all the resources to assist you in generating more leads through e-mail campaigns. Campaigns that are informative, convenient and timely. We'll work with you to develop themes, write copy, design html emails, landing pages, tracking code and provide the technology to execute each campaign. We'll "slice and dice" your data and manage your suppression files. We have access to subscriber lists as well as double opt-in lists to help you generate qualified student leads.

We want to be on your side! Let us provide you with further insight into your student market - request a Free Marketing Analysis Today! Or call us right now at 978-475-0880.