Top 5 Reasons a Student Selects a College [INFOGRAPHIC]

Do you know what your prospective students are worried about when they’re researching a college or university? This infographic outlines the road map that students follow, based on a study conducted by Bentley University. It probably comes as no surprise that job placement, tuition, and financial aid are major factors in the decision making process.

How can you best position your marketing to share this information with your prospective students? While your own email, social media, and websites can be major sources of this information, don’t forget about online review sites and blogs where others are giving feedback and information as well!