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Facebook Begins News Feed Ads Rollout
Wednesday, January 11th, 2012
Yesterday Facebook started a slow rollout of ads to the news feed, but these are not considered Sponsored Stories, which was anticipated.
Instead of them being referred to as Sponsored Stories, they are labeled “Featured” to distinguish them from earned media messaging that users see.
One thing to keep in mind is that marketers can only pay for stories to be featured in your news feed if you have clearly “liked” their page.
Read the full article on the ClickZ blog here.
About Effective Student Marketing
Effective Student Marketing, Inc. is a strategic marketing organization that specializes in generating student leads and enrollments for career, technical, and vocational schools across the country through the use of Internet marketing tools and techniques.
The team at Effective Student Marketing combines experience working on the school-side with skills in the latest technology to create programs that can meet any school's needs. Marketing and recruitment programs can include online reputation management, social media marketing, cost per lead vendor management, search engine advertising, search engine optimization, and e-newsletter production and distribution.
