Effective Student Marketing is Excited About Google AdWords New Blimp Ads!

Today, Google announced that they will launch a new advertising format in May: Blimp Ads. Andy Kelley, President of Effective Student Marketing, was very eager to weigh in on Google’s innovative approach.

“I am so excited about this new form of advertising from Google.  At first I was a bit nervous about this new medium.  How would people actually click on the ad? I was afraid that poor attempts to click the ad, like using a bow and arrow and shooting at the blimp, might actually punch a hole and deflate the thing. But, Google is a real advertising pioneer and will have to weigh the risks.  And, you know what they say about pioneers.  They are the ones with the arrows in their back (or rather blimp.)”

Does your company plan on adding Google’s new Blimp Ad to your AdWords campaign?