Archive for June, 2009

ESM Introduces Social Media Marketing Service at Career College Association Annual Convention

Friday, June 12th, 2009

Boston-area student marketing company, Effective Student Marketing (ESM), will introduce a new Social Media Marketing Service exclusively developed for career schools, at the Annual Career College Association (CCA) Convention, being held Sunday, June 14 through Tuesday, June 16th in Orlando, FL.

ESM has become a leader in the design, management and maintenance of Social Media Marketing Solutions for its client base of private, for-profit career schools and continuing education units of college and universities.

“By integrating powerful social media tools like Facebook, MySpace and Twitter to a school’s student enrollment strategy, we’re helping career schools develop a meaningful dialogue with their graduates, students and prospects to build long-term relationships, enhance trust in their school’s brand image and increase student referrals — ultimately leading to more enrollments for the school,” says ESM founder and president, Andy Kelley.

Kelley continues, “The fact is, career schools need to get into social media marketing now. That’s why I’ve developed a 20-minute live demonstration at ESM’s booth #811 titled ‘How to Develop a Winning Social Media Strategy to Get More Students.’”

In this live demo, career school owners and marketing executives will discover:

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